Managing Consumer Data - BrandEdge 

  • Using BrandEdge - Managing and Analysing Consumer Data

    Learning objectives

    • Learn how BrandEdge is used to manage and monitor consumer information that contains Personally Identifiable Information (PII) data
    • What Consumer Account Management (CAM) is and how it can be used
    • What Consumer Data Management (CDM) is and how it can be used
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  • Using BrandEdge - CAM Editing Consumer Account Profiles

    Learning objectives

    • Provide an introduction to Consumer Account Management (CAM) and provides step by step guidance on how to edit Consumer Account Profiles
    • Provide best practise hints and tips
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  • Using BrandEdge - CDM Generating Lists

    Learning objectives

    • Provide step by step guidance on how to use Query Builder to generate a list
    • Provide best practise hints and tips
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  • Using BrandEdge - CDM Viewing Lists

    Learning objectives

    • Provide step by step guidance on how to use List to view lists
    • Provide best practise hints and tips
    Video player requires JavaScript enabled.
  • Consumer Account Management

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    Consumer Account Management
    About this Guide

    The following features are included in this document to help you use the information effectively:

    • Table of contents in the left panel to help you locate and understand information in this guide
    • Consistent formats such as bold face to indicate field names and italics to highlight table references/statuses
    • Images to help you relate better
    • Notes to help you make better use of this application
    • Clear examples to help you understand the functions of this application


       

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